The Government of Ontario bans the advertising of vaping products

Ban comes after extensive research shows negative health effects of vaping

A provincial ban on the promotion of vaping products in convenience stores came into effect on January 1 in an attempt to reduce their usage amongst young people. Under the Smoke-Free Ontario Act 2017, advertisements for popular vaping products such as JUULs and e-cigarettes will no longer be placed in commonly accessed areas such as convenience stores and gas stations. The ban, however, does not apply to specialty stores which are only available to those aged 19 or older.  

“Restricting the promotion of vapour products in retail stores will help prevent youth from being exposed and influenced by promotion in retail settings,” Health Minister Christine Elliott said in a news release. “This is just one way our government is taking action to protect young people in Ontario.”  

The move comes after the Progressive Conservatives announced plans in mid-2019 to reduce and regulate vaping among Ontario youth.  

Research shows long-term damage to respiratory system  

Recent studies on the effects of long term vape usage show major damage to the respiratory system, putting users at risk for severe lung disease. The toll for vaping-related deaths in the US has risen to 57 as of January 7. 2602 cases of vaping-related hospitalizations have also been reported.  

 Health Canada issued a warning about the usage of vaping products, citing dangerous ingredients such as nicotine and vitamin E acetate. While there have been no reports of vaping-related deaths in Canada,  there have been early reports of hospitalization. Ontario is the seventh province to place such restrictions on vaping advertisements.